Style with a conscience

Fallow began as a solution to every woman's must have - the perfect white shirt. It had to fit right, feel amazing and not have a huge negative impact on our beautiful planet. So, along came the initial piece, Fallow's signature White Fitted shirt. Our shirts are all about style, yet simplicity. A shirt for every woman, for every occasion. Dress up, dress down, timeless collections. Sustainably sourced and ethically produced, proudly in England.

About the founder

Joanna wanted to create the perfect shirt, for every woman, for every occasion. With a strong personal belief in conscious consumption, sustainability is deeply engrained in all aspects of her life therefore it was imperative for that to reflect in Fallow shirts. She is encouraging women to take on our fewer, better philosophy that leads all aspects of Fallow - to have a greater impact on your wardrobe and smaller impact on the environment.

Our Mission

We embrace slow fashion. A company with a purpose, that cares on all levels. Supplying our customers with excellent quality pieces, an efficient service and a platform to build awareness to empower customers to participate in environmentally sustainable solutions through many different aspects of their lives.